The functionality of your site should not surprise site visitors or interfere with a user’s ability to navigate. If you are getting links from a site that has high PageRank with many other links pointing to it then those links will boost your site's popularity. Ranking high in Google can bring you some serious traffic too. When looking at a Google results page (often referred to as Search Engine Results Page, or SERP for short), the number one result alone brings in 31% of search traffic on average. Meaning, when people search for a keyword, 31% of those searches will click the first result. You don’t have to reinvent the wheel, but trying new things with campaigns is a great way to stay on top.

Beginner's guide to doorway sites

I completely disagree. Meta Tags are a very Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! important in terms of SEO, but using them incorrectly could result in dire consequences. SEO isn’t magic or voodoo. I know some SEO consultants will make you believe they possess magical powers and only they can optimize your website, but don’t listen to them. Nothing is worse than arriving to a site and finding content with keywords strategically (and awkwardly) positioned throughout.

Identify and remove duplicate content

By studying strategies of others with mad traffic, you start to get the sense for what users are responding to and how usability changes over time. It’s important to target websites that are related to your niche, so their audience will enjoy and hopefully link to your content. A guest post on a relevant website will also help you attract leads. Search engines are starting to improve how they determine if a website is relevant or not. So targeting relevant websites would be a great start to future proofing your link building strategy. It is not known how many users out there use the Google Toolbar, but the authors believe that they number in the millions. Google can track the entire web surfing behavior of these users. From Google's point of view, it is not advisable to place the actual content of the page below the fold.

Don’t forget RSS feeds

Don’t forget that one source for information about keywords is your own web logs. However, many SEO practitioners today consider this practice outdated. Search engines may now penalize or ignore such keyword-stuffed pages, save for extremely obscure or lengthy keyword phrases. Search engines algorithms have also evolved to balance on-page criteria (i.e. keywords) against off-page criteria (i.e. inbound links) to favor more natural and credible content. This is a strategy that is best employed by businesses that are seeking a long-term presence in a search engines listings. Gaz Hall, a Freelance SEO Consultant, commented: "Building links is certainly an essential SEO practice, but Google is still dealing with the manipulation of SERPs via economically minded marketers. However, your link building strategy needs to encompass relevancy."

Make sure your SEO checklist includes canonical URLs for best results

Once you have created onsite engagement, it is time you begin your new online marketing and SEO optimization campaign. If I'm always amazed by the agility of Heat All on this one. your site structure is something you’re not really able to change (easily) then you need to look at the number of pages. A high authority site will rank much faster than you. Think of it this way.