Date Tags volume

The incorrect use of Meta Tags could lead to the web page being banned from any or all search engines- ‘Keyword-stuffing’ is frowned down upon in the SEO community, along with irrelevant data being stored in Meta Tags. You do not have to become an information or data scientist to keep up on discovering every traffic-gaining source possible. You can eliminate sets of duplicate pages by consolidating them to a single URL using redirects or canonical tags. With around 6 billion searches per day, it isn't surprising that more and more companies are looking to improve their online presence to take advantage of a constantly growing market.

Understanding analytics in relation to your marketing strategy

They simply have no concept that it’s even there. There are ways to do Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... a bulk search on a list of URLs to check if any of the pages contain a link to yours, but if you're checking this on a daily basis, it's probably just as fast to do a quick manual check. The idea behind PR is that a website with more links pointing to it must be of high quality and something that people want to read. Users searching for your site on Google might not necessarily want to land on your homepage. Sitelinks on the SERP provide them with a direct link to other parts of your site which might be more relevant to them.

My thoughts on bread crumbs

A great way to put people off your page is to tell them one thing with the title tag, and then not match their expectation with your main heading. Don’t keep repeating keywords through your sub-headings – use variations and natural language to describe your content. Some mobile sites refuse access to anything but mobile phones, making it impossible for Googlebot to access the site, and therefore making the site unsearchable. For eCommerce websites whose products are very time-sensitive, meaning they come in and out of stock as newer models are released, a better approach can be to simply ensure that new product pages are only launched with completely unique descriptions. An often overlooked, but an extremely effective way of creating a sound web page optimisation strategy – is having a look at what your competitors are doing.

You’ll be able to beat your competitors by considering carefully the use of Google algorithms

Good ways to boost readability include breaking up sub-topics within your content, using images and videos to help explain difficult concepts, and visually highlighting one or two quotable sound bites that illustrate key points. Ensure that your share buttons are obvious put don’t affect the content by being distracting or disruptive to your work. If left unattended, thin content will tell search engines your site is irrelevant, low value, or both. Some websites heavily target specific keywords to appear as highly relevant for a search term without providing valuable or unique information. We asked an SEO Specialist, Gaz Hall, from SEO York for his thoughts on the matter: "SEO copywriting refers to the art of writing copy that ranks well in search. It is relatively easy to do (if you have some experience), and it’s an excellent way to gain valuable web traffic without spending thousands of dollars on paid advertising."

Online marketing changes quickly when it comes to search queries

Whether or not a website gets to top ranking positions depends on how unique its content is and how much added value it provides users. As Take a butchers at Profile Business, for instance. search engines improve, queries with detailed queries increasingly provide surprisingly helpful results. If that fails make your terms increasingly general till you get a good result. Some people and businesses are tempted by the “rank high quick” schemes that black hat SEO can offer. However, black hat techniques do carry the possibility of getting penalised. Search engines use links to discover when new webpages have been created and to help determine how well a page should rank in their results.